Who wouldn?t like to ride a vehicle that can be used for mobility and fitness at the same time? Trikke is a three-wheeled vehicle that is human powered, chainless and pedal-less. With the structure of the bike, the rider can propel themselves forward without ever touching their feet on the ground. Moreover, when you lean a Trikke into turns, its three wheels (or skis) stay on the ground.
Lot of celebrities are seen using the Trikke for fitness, adventure and recreation purposes. Clocking speeds of up to 30 km/h, it?s a cool vehicle to have, especially in India where fuel prices are sky-high and levels of smoke pollution are alarming.
Pune based Varma Tricycles are the official importers and distributors for Trikke products in India. In this entrepreneur interview, Digen Varma CEO of Varma Tricycles tells us more about Trikke and how his fascination for Trikke turned into a business venture.
Q: Named one of the best inventions by TIME Magazine, what is so special about the Trikke?
Trikke designs and builds 3-point cambering (leaning) vehicles that allow the frame to lean into turns while keeping three wheels (or skis) on the ground. The unmatched stability of this patented platform, combined with Trikke?s durable, lightweight, folding frame provides superior solutions for electric mobility, no-impact fitness and recreation.
During every ride on the Trikke, the rider enjoys a natural body exercise and can experience the thrill of deep-carving action sports such as surfing & skiing. In addition, Trikke is recommended as cross-training device for all types of sports.
Trikke vehicles have been engineered and refined to optimize speed, performance, durability and enjoyment for all ages. The Trikke can be easily folded for storage and transportation.
Q: What inspired you to bring this 3-wheeled vehicle to India?
I have always been fascinated with wheels on fun, so when I saw Trikke in the US, I got my hands on one. It was so much fun that I couldn?t resist myself ordering one for myself in India. After I got Trikke in India, people really loved it that gave me a positive feeling of venturing into Trikke.
Q: How many types does Trikke have and what is the cost of each bike?
Trikke bike comes in 3 types and their prices are:
1. Manual Trikke: Rs. 6500-40000
2. Electric Trikke: Rs. 90000-135000
3. SKKI: Rs. 45000
Q: In terms of sales, how has been the response so far?
Sales have been phenomenal since we launched this product in India on 4th September.
We are already sold out for Electric and SKKI, Manual have been picking up as people in India are not so much fitness orientated, but we are sure manual would be selling in large numbers with time to come.
Q: As the official distributor for Trikke in India, how did you go about establishing a network of dealers across the country?
In the initial stage we set up our own e-commerce website, followed it up by approaching cycle dealers and sports equipment stores to sell Trikkes, but sales via them have not been in large numbers as they have variety of other products to be sell. So we are are planning to start our own Company Flagship stores in all the major metros in 2013.
Q: Who qualifies to become a dealer of Trikke?
As mentioned we are planning to have company flagship stores in selected cities in India, but we are going to continue to sell via cycle dealers, toy-stores, sports equipment stores etc.
Q: What are the benefits of using a Trikke for daily commuting?
Using Trikke for daily commute can help you in various verticals like:
- You can commute to office on Trikke as the Battery range in maximum 45 KM on single charge.
- You can save on Fuel and help the environment as Trikke is Eco-Friendly Vehicle.
- You can save on parking space, and ride Trikke to your office desk as you can take into elevator or up an escalators.
- Trikke is extremely portable so you can fold a Trikke and put in your car; take it to Trips, holidays etc. Trikke is extremely maneuverable great it can help you move into tight spaces.
Q: With fuel prices in India sky-rocketing and people becoming more conscious about energy conservation, what future do you see for Trikke?
We hope to see more people in India from urban and rural areas using Trikke for various reasons i.e. eco-friendly, fitness, leisure, entertainment and amusement.
Now-a-days people are getting conscious for the environment and health and start using more of public transport and non polluting vehicles like Trikke and cycles. We even hope government should encourage such activities and make road a safer place by creating separate dedicated cycle tracks.
With fuel price going sky-high Trikke is a very practical option to commute, its range of 45 kilometres, and its great portability makes it a very reliable and practical vehicle. We are sure to see a lot of people riding them around the city.
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About Varma Tricycles: Varma Tricycles Pvt. Ltd. is the official distributor for Trikke in India. To learn more about Trikke bikes in India or to place your order, visit their Facebook page.
Source: http://www.nagpurentrepreneurs.com/entrepreneur-interviews/how-digen-varma-launched-trikke-in-india
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